Wednesday, 21 October 2015

Planning individual magazine advert

A magazine advert is key to promoting the artist and their albums as it helps the audience see important information and see when the dates of certain dates for gigs, albums or singles, it also allows the audience to see what upcoming events are happening for the artist and allow them to follow the artists life and consume them (buy tickets or their albums/songs), the audience can see key information and do not need to read through a load of irrelevant advertising to see the information, instead it is straight to the point and informs the audience, therefore they stay engaged and don't stray away due to boredom, I will be creating a magazine advert for our artists new album (promoting her hit song which our artist will be performing for the music video), this advert will use the bright colours to draw in the audiences attention and then the straight to the point on information, making it more likely that the info will stick in the audiences head.


We have used certain characteristics such as red on the artists checkered jumper to represent the love she shares with her boyfriend as well as the danger ahead in their relationship, allowing the audience to foresee their break up and fell sympathy for the artist, helping create a relationship between her and the audience as they can relate to her, we have made the artist conform to the indie genre conventions with things such as natural settings (shown in the grass background), also we will use bright, flamboyant personality which draws the audience in and makes them like her and want to listen to her current and future work, making her more successful and wider renounced, this is conventional within the indie genre as artists want to build relationships with their fans in order to become successful and gain a fanbase to help them gain popularity. We will use images of her memories with her boyfriend for the video to make up her face, this will show how she wants to relive the experiences she had and how they are always on her mind and not allowing her to move on with her life, this allows the audience to relate to her and build a relationship with her. The artist will be placed in the centre of the advert to help the audience focus on the artist, making it more likely that the audience will memorise the artists face, therefore making it more likely that she will become wider renounced and more successful, the artists name will be in the biggest font to make it stick in the audiences mind which will give her a better chance of being successful, the language used will include things such as 'hit debut album' to really draw the audiences attention to the artist and make them read the advert due to being engaged into the poster quickly, and therefore being interested in her work and wanting to help her succeed.

The audience build a close relationship with the artist as she will use all possible techniques to relate to the audience and therefore build a close bond with them, helping them support her and want her to succeed, making it more likely for her to succeed and do well as an artist.

The use of 'hit debut single' shows it was a success and therefore draws in a wider audience as they see she has done well and is enjoyed by a large audience, therefore the target audience are drawn in and look at it, giving it a greater chance of success and more chance of gaining a wider fanbase.

This has allowed me to prepare for the poster I will create for our artist as it let me plan how I will set out the poster to make it as effective as possible and help her become as big an artist as possible and reach as wide an audience as possible, planning is key for this and is important for our artists success, this has helped us understand what kind of pictures our artist needs to have on her poster as the research and planning has allowed us to see what is the most effective and fits the style of the poster.

1 comment:

  1. This post demonstrates some planning techniques of how you visualise your magazine advert to look like. You have made a start in explaining some of the choices and decisions that you wish to create within your design. But some of the points need to be explored and discussed in further detail, to demonstrate further planning techniques.

    Aim-
    1) Elaborate on the points that you have included, by relating back to the soul conventions and your audience
    2) Consider the research that you previously carried out and consider how your inspirations will help you with creating your own advert

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